Vaccine Toolkit

*these materials cannot be used for unsolicited door to door activities.

Special Awareness Campaigns

Explore DHEC's Special Awareness Campaigns regarding the COVID-19 vaccine below.

Download available graphics and share them on your social media channels with our pre-written captions to get the word out about the vaccine.

General Vaccine Awareness

Download social graphics for the General Vaccine Awareness campaign, then share them with our captions.

Download General Vaccine Awareness Social Media Assets

Sample Graphic

Captions

Option #1

COVID-19 vaccines are now available to every South Carolinian age 5 and up. Protect yourself and others—get the vaccine! #VaxSC #NotThrowingAwayMyShot

Option #2

Start fighting back! Get your COVID-19 vaccination, now available to every South Carolinian age 5 and up. https://scdhec.gov/vaxfacts. #VaxSC #NotThrowingAwayMyShot

Option #3

COVID vaccines are now available for everyone age 5 and older. They're safe, effective, and can increase protection from the virus. Find a provider near you. https://vaxlocator.dhec.sc.gov/ #VaxSC #NotThrowingAwayMyShot

Pfizer FDA Approval

Good news! The FDA has issued full approval of the Pfizer-BioNTech COVID-19 vaccine for those ages 16 and older. The two-dose Pfizer vaccine continues to be authorized for everyone 5+, with parental consent required for ages 5-15.

While any COVID-19 vaccine is an effective defense against serious illness, FDA approval should motivate some people who've been hesitant to get vaccinated.

Download Pfizer FDA Approval Graphics

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The Pfizer COVID vaccine has FDA approval for everyone age 5 and older! It's free, safe and effective in preventing death or hospitalization from COVID-19. Find a vaccine location near you at scdhec.gov/VaxLocator. #VaxSC

Don't Half-Vax It

The Pfizer and Moderna COVID-19 vaccines both require two doses (shots) of the same vaccine for maximum protection. Help us encourage South Carolinians to complete their two-dose vaccines on schedule. Click the download button for graphics sized for Facebook, Instagram, Twitter, and Snapchat.

Download Don't Half Vax It Graphics

Sample Graphic

Caption

There are some things you shouldn’t do halfway—like a 2-dose COVID-19 vaccine. After one dose of the Pfizer or Moderna vaccines, be sure to get a second dose of the same vaccine. Find a provider with the vaccine type you need at scdhec.gov/VaxLocator #VaxSC

Don't Wait Until It's Too Late

Communicating with audiences that are hesitant to get the vaccine?

We have a range of social graphics that address their concerns and provide avenues to trustworthy information, whether they're young Gen Z age users, people who are anxious about an imagined "cost" associated with the vaccine, skeptics of its usefulness, or whether they belong to some other audience bracket.

Download Don't Wait Until It's Too Late Graphics

Sample Graphic

Caption

When you get the safe, effective COVID-19 vaccine, your risk of death or hospitalization from the coronavirus drops to nearly zero. Protect yourself and others. Find a vaccine provider near you today at scdhec.gov/VaxLocator #VaxSC

Vaccination Is Still Your Best Shot

Vaccination is still the best way to protect against illness, hospitalization, and death caused by COVID-19. Share these messages with your audience and connect them to reliable information on DHEC's website.

Download Vaccination Is Still Your Best Shot Graphics

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Caption

Millions of Americans have safely received the COVID-19 vaccine over the last several months. It's your turn to get any COVID vaccine as soon as you can. Find a provider at scdhec.gov/VaxLocator #VaxSC

Mythbusting

There are a lot of myths and misinformation surrounding the COVID-19 vaccine. Share these messages with your audience and connect them to reliable information on DHEC's website to help bust those myths.

Download Mythbusting Graphics

Sample Graphic

COVID Conversations

The COVID-19 vaccine can be a sensitive topic for discussion. DHEC's COVID Convo social graphics offer nonjudgmental ways to approach these sometimes difficult conversations. Share DHEC's post with others in your network to keep the discussion about vaccines going.

Download COVID Conversations Graphics

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Already been vaccinated against COVID-19? Have a caring conversation about the safe, effective, FDA-approved COVID-19 vaccine with friends and family who have yet to be vaccinated. Then direct them to scdhec.gov/VaxFacts for more information. #VaxSC

Don't Miss Out

Not only do COVID-19 vaccines provide safe and effective protection against severe illness, but they also make it easier to socialize and participate in our favorite activites. Share these messages with your audience. Click the button below to download graphics sized for Facebook, Instagram, Twitter, and Snapchat.

Download Don't Miss Out Graphics

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Did you know more than 2.2 million South Carolinians have completed COVID-19 vaccination? When you get the vaccine, you can fully participate in your favorite activities and protect the people around you. Learn more at scdhec.gov/VaxFacts #VaxSC

Navidad/Posadas

Celebren estas fiestas y cuidense unos a otros. 

Download Navidad/Posadas Graphics

Sample Graphic

Audience-Focused Campaigns

Explore DHEC's Audience-Focused Campaigns regarding the COVID-19 vaccine below.

Download available graphics and share them on your social media channels with our pre-written captions to get the word out about the vaccine.

Pregnant Women

While there is no evidence that the COVID-19 vaccine harms a pregnant person's baby or their future fertility, there is evidence that pregnant people are at higher risk of severe illness from COVID-19.

Share these social graphics or click the button below to download all three messages sized for Facebook, Instagram, Twitter, and Snapchat.

Download Pregnant Women Graphics

Sample Graphic

Caption

Pregnant and post-partum people are at higher risk of severe illness from COVID-19. Don’t wait until it’s too late—find a vaccine location today at scdhec.gov/VaxLocator #VaxSC

Healthcare Professionals

As a health care provider, you are a trusted voice that can cut through the noise online. Connect your followers with accurate information about the safe, effective, FDA-approved COVID-19 vaccine.

Share these graphics with other medical professionals in your network to spread the word about the vaccine!

Download Healthcare Professional Graphics

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Caption

Your recommendation as a health care provider may be the deciding factor that encourages someone to get the COVID-19 vaccine. Talk to your patients about their options, and encourage them to visit scdhec.gov/VaxFacts for more info. #VaxSC

People Eligible for Booster Shots

COVID-19 booster shots are now available for eligible groups, and you can help us spread the word. Even if you're not eligible yet, share these posts with your friends and family to raise awareness and keep everyone protected.

Download Booster Shot Graphics

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Vaccine-induced immunity can lessen with time. As eligibility for COVID-19 booster shots expands, be sure to review the latest guidelines to see if you qualify. Get the additional protection you need to stay healthy. Visit scdhec.gov/VaxFacts for more information. #VaxSC

Faith Leaders

Talking about vaccination with your congregation can make a real difference. As a trusted community leader, your opinion matters.

Download Faith Leader Graphics

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CAPTION

Your recommendation as a faith leader may be the deciding factor that encourages someone to get the COVID-19 vaccine. Talk to your congregation about their options, and encourage them to visit scdhec.gov/VaxFacts for more info. #VaxSC